Sending & Deliverability
Docs chevron_right Sending & Deliverability chevron_right Sending servers

Sending servers

EmailFlow AI is a fully-managed sending platform. Every plan sends through our managed Amazon SES delivery infrastructure — there are no sending servers to set up, no third-party accounts to create, and no API keys to paste. You verify your sending domain once and start sending with 99%+ deliverability.

Who runs the sending infrastructure?

We do. Your campaigns and automations are delivered through our Amazon SES infrastructure — the same enterprise-grade delivery network trusted by the world's largest senders. We manage the IPs, the sending reputation, the warm-up, and the relationship with the provider, so you never have to think about MTAs, SMTP credentials, or vendor dashboards.

EmailFlow AI provides everything end to end — the AI email builder, automations, lists, segments, contact verification, analytics, and the delivery itself. Plans are sized by contacts, monthly email volume, and AI tokens.

What you set up (it is just DNS)

The only thing we need from you is proof that you own the domain you send from. Open Sending › Domains, add your domain, and publish the DNS records we generate — an ownership TXT record plus DKIM CNAME records. Once they propagate (usually minutes), click Verify and your domain is live. See Sending domains & DKIM for the step-by-step guide.

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No AWS account required. We run the Amazon SES infrastructure; you only verify your domain with a few DNS records. Read more in the Amazon SES infrastructure guide.

Deliverability, handled

Because all delivery flows through infrastructure we operate, we take care of the parts that usually go wrong: DKIM and SPF authentication on your verified domain, automatic bounce and complaint processing (hard bounces and spam complaints are unsubscribed for you), warmed sending IPs, and continuous reputation monitoring. Pair your domain with a custom tracking domain so links are branded as you too.

Email volume & rate guard

Each plan includes a generous monthly email volume — from 5,000 emails a month on Free up to 10,000,000 a month on Enterprise — that resets every billing cycle. A light per-hour send-rate guard paces large bursts to protect deliverability for everyone; the vast majority of senders never touch it, and higher rates are available on request.

Frequently asked questions

Do I need my own sending server or AWS account? No. All plans send through our managed infrastructure. There is nothing to install, connect, or pay for separately.

Can I bring my own SMTP server or provider account? No — and that is by design. Sending through our managed, warmed, monitored infrastructure is what guarantees the 99%+ deliverability on every plan, including Free.

What do I have to configure? Just your sending domain: add it, publish the DNS records we give you, and verify. Everything else — signing, bounces, complaints, reputation — is automatic.